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WORD COUNT 625                                                                                                                                                                            JUNE 24, 2009    

TOBACCO INDUSTRY TAKES ON OVERPOPULATION – by William A. Collins

Global warming,

It’s no joke;

Want to cure it?

Let ‘em smoke.

Funeral futures are not booming these days, what with the crusade against smoking in the Western world.  But Nevada is doing its best to rescue the industry.  It may soon restore smoking rights in taverns.  Apparently the ban on puffing in such places has cut into the bars’ slot machine revenue, as miffed patrons move over to real casinos instead where they can drink, gamble, and smoke all at the same time.  What a treat.  Somehow the casinos had been left out of the state’s general smoking prohibition.  Thank goodness someone is finally thinking straight.

Altria(Phillip Morris) certainly is.  Understandably sensitive to the steady decline in smoking nationally, Altria is buying up UST (formerly United States Tobacco), America’s premium snuff maker.  You’re no doubt aware that even though cigarettes are gradually sinking beneath the waves, snuff is ascendant.  Its use is growing at seven percent a year, particularly among young macho men.  Altria is paying $10 billion to get on that band wagon and soon all those unemployed cancer doctors may be able to avoid the unemployment line.

Meanwhile heavy economic factors are further roiling the tobacco scene.  The recession is the biggest.  Who can afford cigarettes anymore?  Many folks can scarcely afford to eat, let alone puff.  For others though, smoking comes first and eating, at least decent food, second. 

And now the President has gotten into the act.  At his urging the Congress has just raised the tax per pack another 62 cents, and has finally given regulatory authority over tobacco to the FDA.  At this point only true addicts can arrange their finances to buy tobacco.  There’s getting to be as much profit in smuggling smokes as in smuggling dope.

Luckily for the industry, the other government shoe has not yet dropped.  You remember that the outcome of America’s largest lawsuit ever was for the tobacco companies to pay the states $246 billion in penance for being naughty.  A healthy chunk of that money was supposed to go toward anti-smoking programs.  Fat chance!  With free money on the table and no rules, the states have largely spent it for their own budgetary purposes with barely a pittance for prevention.  Ideologically we’re not much into state government meddling in people’s private lives.

Unfortunately the federal bureaucrats aren’t helping either.  Neither Medicare nor Medicaid will pay for cessation programs for their patients.  Of course if one continues puffing and comes down with cancer or emphysema, then they’ll pay.  Plenty.  But prevention is not our government’s long suit.

Still, overall, the U.S. does lead the world in stamping out tobacco.  Smokers are seriously ostracized.  Europe is coming along too, though it’s no doubt hard for them to admit that America is right about something.  The real problem is Asia.  Big Tobacco has licked its wounds in this country and reorganized over there.

According to those who keep track, there are about 1.3 billion smokers in the world today, headed for 1.6 billion by 2025.  Undertakers of the World, Rejoice!!  In Africa few folks can afford the habit, and in Latin America some of the U.S. admonitions seem to have taken hold.  But in Asia smoking is a cultural frenzy.  The industry is spending plenty, using many of the same techniques that were so successful here for so long.

Indeed tobacco may be our only prayer in slowing the globe’s unsustainable population growth and subsequent climate crisis.  China can’t do it alone.  Perhaps we could persuade the industry to focus its efforts on those lands like Bangladesh that are due to be flooded by Global Warming.  Kill two birds with one stone, so to speak.  Meanwhile cancer is still a zooming worldwide growth industry. 

-- 

Columnist William A. Collins is a former state representative and a former mayor of Norwalk, Connecticut. A photo of Bill Collins is available CLICK HERE

 

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